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Online shops4 steps

How to photograph handmade products for a shop listing

Turn one phone photo of each handmade piece into the shots a shop listing needs. You get a clean background, a prop shot, a worn shot and the extra angles.

What you get

A gold chain with a pearl pendant worn on a neck in warm sunlight
A hand at the shoulder, holding a fine gold chain with a pearl pendant
A camel coat laid flat with shoes, autumn leaves and a cup of coffee around it
White trainers, socks, laces and a bottle laid out on stone and photographed from above
A brown checked blazer on a model holding a wooden picture frame
DesignerBox render

How it works

A handmade listing sells on its pictures. A buyer cannot hold the piece. The photo has to show the metal, the stitch or the glaze. This recipe starts from one phone photo of each piece. It makes the four shots a listing needs: the piece on a clean background, with props, worn, and from more angles. Every picture starts from your own photo, so the listing shows the piece you send.

  1. Start from the photo you already have

    Upload your phone photo of the piece. It returns on a clean, even background. The light shows the metal, the wool or the glaze. The piece does not change, so the picture still matches what you ship.

    Open Quick product shot
  2. Add a second look with props

    One picture is rarely enough for a listing. Run the same piece through a still life set. It sits on a table with a few props. Buyers use that shot to judge the size of the piece. It also shows the piece in their own home.

    Open the Still life shoot template
  3. Show the piece worn

    A buyer wants to see the piece on a person. This template puts your piece on a model. A necklace sits on a neck. A ring sits on a hand. The people in these pictures are generated. Your piece is the real one, taken from your own photo.

    Open the On-model template
  4. Add the angles a listing needs

    Shop listings ask for several photos of one item. One photo is enough. This template makes the other views from it: the back, the side and a close view of the detail. Check each view against the real piece before you use it. The buyer receives that piece.

    Open the Multi-angle template

Where the pictures go

  • Download the set and upload it to your Etsy listing. Put the clean background shot first and the worn shot second.
  • Upload the same pictures to the product page on your own site. The piece then looks the same in both shops.
  • Keep the prop shot and the worn shot for Instagram. They suit a feed better than a plain background.

The same look for every new piece

You make new pieces all year. Save these steps once as a workflow. Every new photo runs through the same steps. The background, the light and the crop stay the ones you picked. Your whole shop then matches.

See how workflows work

Questions

Will the picture still show the real piece?

Yes. Every picture starts from your own photo of the piece you made. Check the new picture against the piece in your hand before you use it. The buyer receives that piece.

Do I need a model for the worn shots?

No. The people in the on-model pictures are generated. Your piece is the real one, taken from the photo you uploaded.

Can I sell with these pictures?

Yes, on a paid plan. The commercial licence starts on the Pro plan.

Who it is for

Does that sound like you?

Scaling without compromising quality.

Anyone can make an AI picture. Making hundreds that still look like your brand is the hard part. You want to create more content for your organic socials and paid ads without spending your entire ad budget on content creation, and without compromising your brand's quality or reputation.

How we solve it:
  • Generate images and video clips with AI
  • AI workflows like changing models, clothes and scenes
  • Editing videos into fully animated ads and reels
The same model in the same dress, in a sunlit lane

Everything in one place

Everything you need, in one place

The full workflow from the first product photo to the finished ad, in one subscription. Each recipe starts from a photo you already have, so the result is your product, in your look.

Scale content without limits.

Generate content for your products or services with AI, starting today, and keep your brand on every piece.